How to manage your Chef's persona

A Chef’s Persona: From Reality TV to Reality


Blog Customer Feedback Featured Post

  Perceptions – like anything in life – are affected by a first impression, which matters even in a restaurant with your employees and yourself. For example, after the third episode of Top Chef Season 12, we’re already getting to know the cheftestants, from how they cook to how they act, shaping our opinions of… Read more »

No Comments

Increase customer spend at restaurants

Three Ways to Increase Customer Spend in Your Restaurant


Blog Featured Post Restaurant Operations

Once a customer makes the decision to dine at your restaurant, you probably depend on your food, service, cleanliness and overall experience to bring them back. But what are you doing to increase their spend while they are still there? 3 Ways to Increase Customer Spend: 1. Sweeten your dessert sales.  Simply asking a customer… Read more »

No Comments

Dan Kazan Rewards Network

Rewards Network Names Dan Kazan Chief Executive Officer


Blog Featured Post Rewards Network

Rewards Network Inc. announced on October 21, 2014, the appointment of Dan Kazan as Chief Executive Officer. Kazan has also been named a member of the company’s Board of Directors. An experienced media, marketing and information services executive, Kazan will be responsible for setting the company’s strategy to drive growth and leading the day-to-day operations…. Read more »

No Comments

Rewards Network at Feast Portland

Restaurant Advice: How to Connect with Customers at Live Events


Blog Featured Post Marketing Success Story

How can your restaurant stand out in the crowd and get in front of both new and loyal customers in an exciting way?  According to Daniel Nguyen of Bambuza Vietnam Kitchen restaurant in Portland, OR, food events such as Bite of Oregon and the most recent Feast Portland, where Bambuza participated at the Rewards Network… Read more »

No Comments

Fresh-Thumb

Is the Term “Fresh” Overused?


Blog Featured Post Menu Trends

Last time I went to my local grocery store, I counted how many times the word “fresh” was used to describe different items around the store. FRESH bread! FRESH organic vegetables! Fresh made today baked goods! I counted almost six times before I even left the fruit and vegetable section, which was the first area… Read more »

No Comments

Ron Eyester talks how to get on Top Chef

How to Get on Top Chef


Blog Featured Post Industry Trends

Foodies are eagerly anticipating the new season of Top Chef, when the competition heats up with creative challenges and inventive cheftestants. Premiering tomorrow, October 15, the Emmy and James Beard Award-winning series brings its 12th season to Boston with a competitor we’re already raving about: Atlanta’s Chef Ron Eyester. Owner of program restaurants Rosebud, Timone’s,… Read more »

No Comments

RatingsandRewards-Main-Final

Two Factors that Impact Return Visits to Restaurants


Blog Customer Loyalty Featured Post Restaurant Rewards Rewards Network

Ninety percent of surveyed restaurants report that they value repeat visits over new visits to their restaurant (Rewards Network survey).  It is critical to understand what drives that repeat business. In depth analysis on ratings and rewards uncover the true motivations for consumer dining and actions that drive them, and most restaurants would be surprised… Read more »

No Comments

Grocerant

The Rise of the Grocerant


Blog Featured Post Industry Trends

It’s 2PM. I want a snack, maybe something heartier because I’m not eating dinner until late tonight but I also want it to be healthy. My options are to stop at a quick service or fast casual chain restaurant or I can stop at Wawa and pick up a freshly prepared salad, or even Walgreens… Read more »

No Comments

fast casual summit logo

Can You Really Influence a Customer?


Blog Customer Loyalty Restaurant Rewards

Customer influence extends far beyond the restaurant’s four walls. Long before customers show up to dine, restaurant operators need to know all they can about the customer; who they are, how they make decisions, what incentives can best motivate them, and through which channels to engage and target them. Rewards Network Chief Marketing Officer, Kara… Read more »

No Comments

Oct and Nov marketing ideas for restaurants

October and November Marketing Ideas for Restaurants


Blog Featured Post Marketing

Whether we like it or not, pumpkin spice-flavored everything is back in our lives, so it’s time to admit that autumn is here. Get your business into gear after the summertime slump and increase restaurant sales this season by falling into these marketing ideas for restaurants. October Marketing Ideas for Restaurants: October: National Dessert Month… Read more »

No Comments