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The New Restaurant Experience – Documented!


Blog Featured Post Social Media

I was fortunate enough to spend a long weekend with my 15 year old niece and a friend of hers recently, where I got a glimpse into a teenagers view on life and life’s experiences.  I can sum up the way in which they view life in a few simple words:  “Wait, someone needs to… Read more »

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August and September Marketing Ideas for Restaurants


Blog Featured Post Marketing

As summertime winds down and kids begrudgingly return to school, wrap up the season by increasing restaurant sales and traffic with these marketing ideas. From quirky holidays to annual gatherings, these fun promos will get your restaurant in gear by creating buzz and attracting customers. August Marketing Ideas for Restaurants:  August – National Sandwich/Panini Month… Read more »

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3 Ways to Update Pinterest for Restaurant Marketing


Blog Featured Post Marketing Social Media

About a year ago, Pinterest was the talk of the town – it was growing in popularity faster than any other new medium, and more importantly, it was driving sales more than any other medium.  It’s still a great marketing tool, but many restaurants that started off strong using Pinterest for restaurant marketing have flattened out… Read more »

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The Upscale Downscale Syndrome


Blog Featured Post Industry Trends Menu Trends

Beef prices are soaring. People are choosing to eat cheaper when they eat out. Diners are more often looking for a casual overall dining experience. So what is a full-service steakhouse that is still trying to attract the right clientele and increase revenue to do in this situation? Downscale your upscale. A great example of… Read more »

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How This Local Brewery Plans to Take Over Florida


Blog Featured Post Success Story

Growth and expansion, as a result of a booming business, is every bar and restaurant owner’s dream. The Barley Mow Brewing Company, a nano brewery in Largo, FL, is living that dream. Ahead of their business plan, Barley Mow owner Jay Dingman is expanding their brewing facility by 15 times what they have right now. … Read more »

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Healthy Meals at Restaurants Still Trending


Blog Featured Post Menu Trends

In June I attended Technomic’s Trends & Directions Conference here in Chicago. Since I’m a foodservice marketing nerd, I love that this conference is all about current trends that are happening right now and their predictions for the rest of the year and beyond. One trend that really caught my eye was the 2013 fast-casual… Read more »

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How Thinking Local Can Expand Restaurants Further


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“We consider everyone who walks through our door part of the family.  We’re the place where everybody knows your name and probably more than that.” These are some of the first words in the restaurant manifesto for Left Bank, an unpretentious yet upscale New York City restaurant. They don’t just say those words, they live… Read more »

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Three Summer Lovin’ Details that Can Make a Difference for Your Restaurant


Blog Featured Post Restaurant Operations

The sun is shining, the birds are singing and summer is officially here, which can sometimes lead to a slower turnout for your restaurant. During a season when every dine matters, it’s important to remember that every detail matters. Patios are a great way to attract customers, but the experience has to be treated differently… Read more »

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Making the Healthy Choice – Operating a Successful Healthy Restaurant


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How To Successfully Provide Healthy Choices at Restaurants Part 2 in a 2-part series As a restaurateur dedicated to serving affordably-priced, nutritious food for all diners regardless of dietary needs, Ellary’s Greens owner Leith Hill knows it takes more than tossing around words like “natural” and “organic” for restaurants to focus on healthy choices and… Read more »

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Making Healthy Choices, Part 1: Philosophy Behind a Successful Healthy Restaurant


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How to be Successful with Healthy Choices at Restaurants   Part 1 of a 2-part series Consumers know: just because a restaurant uses buzzwords like “healthy”, “organic” and “local” doesn’t mean the business is passionate about nutritious food. Ellary’s Greens, however, is one exception that’s making its mark on the health-conscious New York City scene…. Read more »

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