Once upon a time, owners across the map turned their noses up at social media for restaurants, claiming it was a fad or a waste of time and money to invest in. In reality, social media was a powerful tool that, taken seriously, could explode the potential of a restaurant or other business’s online presence. And
At the NRA Show this year, one of the most exciting attractions was the Tech Pavilion: a hub for all things technology-related — from cutting-edge digital marketing solutions to smart software that can help restaurants track customer behavior and consumption patterns. To add to the diverse array of product demonstrations at the Pavilion, attendees of
The Internet has expanded the ways small businesses can reach out to potential new customers, and in no way is that more true than with social media. Restaurants who succeed with online marketing use social media to attract new customers and engage with past guests. 51.2 percent of Rewards Network restaurants reported that social media
We’ve said it before, and we’ll say it again: We’re living in a digital age, a time when nearly everyone is online — and increasingly so. It’s no longer a question of whether your restaurant should be on social media. Now, it’s just a question of how you can leverage social media for your business.
Have you ever looked at your competitors’ Twitter or Facebook pages and thought, “Who has time to log in every few hours to post and respond to comments?” We know that with everything that goes into running a restaurant, you certainly don’t. But the truth is, most of those social media mavens out there don’t
With only 24 hours in a day, and seven days in a week, there is barely time to do everything you need to do as a busy restaurateur. It’s no wonder that so many of you say you simply don’t have time to concentrate on social media, especially when it comes to learning and managing
The world of social media as we know it is changing, and it’s changing fast. What may have been good advice six months ago may not be good advice today. The basics of managing social media for restaurant marketing have not changed, nor do we think they will in the immediate future. You still need
The world of social media is changing daily – what works, what doesn’t work, where customers spend their time, and where you should spend yours… it’s easy to feel overwhelmed as a busy restaurateur. Don’t give up on social media! It’s an important place to be, just keep in mind these tips from past Rewards
Whether we like it or not, pumpkin spice-flavored everything is back in our lives, so it’s time to admit that autumn is here. Get your business into gear after the summertime slump and increase restaurant sales this season by falling into these marketing ideas for restaurants. October Marketing Ideas for Restaurants: October: National Dessert Month
We’ve talked about ideas for your Instagram page, your Pinterest boards, your Facebook page and your Twitter account. We’ve even talked about the importance of a blog and given ideas for some integrated content ideas across all of these mediums. But what ties all that together and makes it work? An effective content marketing strategy.