Without a doubt, product expansion has the potential to bring big profits to small businesses. Restaurants should always be brainstorming what other products they can effectively sell besides — or separate from — regular items on their menus. Such expansions could include a packaged version of an original ingredient, like jam or barbecue sauce, or
Sell Yourself: Building a Retail Product for Your Restaurant
Chi-Chi’s Salsa. Nathan’s Famous Hot Dogs. College Inn Chicken Broth. Marie Callender’s Chicken Pot Pies. You’ve seen them all at your local grocery store, but did you know that each of these familiar products (and hundreds more) originated as extensions of their original brand, the full service restaurant? In some ways, building out a retail
7 Hidden Pockets of Profit for Your Restaurant
Figuring out new ways to increase your restaurant sales is a big part of what it means to be a successful manager. Your team looks to you to direct their efforts. Your owner (if you are not one yourself) looks to you to increase their bottom line, but identifying profitable ideas that organically build on