Season change means more than just one more (or one less) outer layer for your restaurant. It can have a profound effect on your sales, good or bad. Are you ready for what next season will bring? Whether your restaurant is getting ready for snow drifts or the busiest summer season yet, being prepared is
On average, three out of every four employees in your restaurant won’t be with you this time next year. And it’s going to cost you big. Do you have the extra money to lose when employees leave? In our brand-new eBook, we walk through how to forecast your restaurant labor costs accurately, and then pinpoint
Historically, August is a rough month for restaurant sales. And for the past few years, we’ve been on a rollercoaster, seeing higher sales that are driven not by traffic, but by increases in check size. With same store sales trending down, heading into an August slump can be nerve-racking. Experts say restaurants have two strong
Email marketing continues to be one of the best ways restaurants can market to customers. It is generally cheaper than print advertising, whose effectiveness has waned considerably in recent years. And while social media advertising can still be an important aspect of your online marketing, it’s important to remember not all consumers are active users
For 35 years, Rewards Network has helped local restaurants to grow. We strive to be your partner, providing not just marketing and capital funding, but also helping you find the answers you need to build a stronger, more resilient business. Through our blog, e-books, videos, and other tools, we share information that helps you focus
In a world saturated by advertising on radio and television, at billboards and bus stops, and in newspapers and on the Internet, would it surprise you to learn the most effective restaurant social media marketing plan is … none of the above? By a wide margin, the most trusted forms of advertising available to businesses
It’s not every day that a thirty-five-year-old company modernizes its image. Today we’re thrilled to announce the new Rewards Network brand identity. Our revitalized look heralds an evolution of our business, reflecting who we are and where we are poised to go. The refreshed brand will be everywhere Rewards Network is, including our website, products,
As summer comes to a close, your customers are busy with getting their kids back to school and winding down with all the summertime fun. As one season ends and another begins (and with the holidays still several weeks away), you don’t want to lose sight of your promotional strategies to increase your restaurant sales.
Since the United States starts this month off with fireworks, you want to look to implement restaurant marketing strategies that light up your sales in July. From a celebration of the culinary arts to highlighting some of America’s most beloved foods, you can attract new customers as well as returning guests to your restaurant. With
Without a doubt, product expansion has the potential to bring big profits to small businesses. Restaurants should always be brainstorming what other products they can effectively sell besides — or separate from — regular items on their menus. Such expansions could include a packaged version of an original ingredient, like jam or barbecue sauce, or