Conquer the four main challenges that restaurants face when using social media and harness the power of this marketing tool to help your restaurant grow.
A business cannot stay in operation for over 60 years without evolving — whether it’s adapting to technology, refining current operations, updating physical space, or expanding to new locations. Despite being the largest restaurant in California, Rewards Network client San Pedro Fish Market & Restaurant isn’t stopping its evolution anytime soon. And it’s all unfolding
It’s not quite the white whale of the restaurant business, but one of the trickier elements of running a successful restaurant in the 21st century is developing a following with online foodies. Many of these consumers write their own blogs, do freelance food reviews, or just have a strong following on different social media platforms.
The Internet has expanded the ways small businesses can reach out to potential new customers, and in no way is that more true than with social media. Restaurants who succeed with online marketing use social media to attract new customers and engage with past guests. 51.2 percent of Rewards Network restaurants reported that social media
Black Friday. For American retailers, the day after Thanksgiving can be an exceptionally profitable or nightmarish time of the year, depending on how well managers and staff have planned for the day. From advertising to crowd management, it’s likely the most stressful day of your staff’s year, if you let it become that. But it’s
We’ve been there: It’s day three of your trip, and you’re rocking that relaxed vacation vibe like no other. But you’ve also tried every concierge-recommended restaurant within walking distance of your hotel — and you’re already tired of each and every one. What’s a visitor looking to completely soak up the culture of their new
There are numerous opportunities to connect with customers on a more personal basis using Twitter and Facebook for restaurants. With these social media tools, restaurants are able to promote offers, photos of new menu items, and openings to current and prospective customers. One way to extend the reach of that message is to consider using Facebook