Email marketing continues to be one of the best ways restaurants can market to customers. It is generally cheaper than print advertising, whose effectiveness has waned considerably in recent years. And while social media advertising can still be an important aspect of your online marketing, it’s important to remember not all consumers are active users
For 35 years, Rewards Network has helped local restaurants to grow. We strive to be your partner, providing not just marketing and capital funding, but also helping you find the answers you need to build a stronger, more resilient business. Through our blog, e-books, videos, and other tools, we share information that helps you focus
In a world saturated by advertising on radio and television, at billboards and bus stops, and in newspapers and on the Internet, would it surprise you to learn the most effective restaurant social media marketing plan is … none of the above? By a wide margin, the most trusted forms of advertising available to businesses
It’s not always possible to do a full-scale restaurant renovation, but there are a lot of little ways you can improve the look and feel of your restaurant — for your customers, for your employees, and for yourself! And you don’t have to spend a lot to do it. We’ve compiled 12 ways to fix
As summer comes to a close, your customers are busy with getting their kids back to school and winding down with all the summertime fun. As one season ends and another begins (and with the holidays still several weeks away), you don’t want to lose sight of your promotional strategies to increase your restaurant sales.
Historically, August is a rough month for restaurant sales. Last year, the third quarter was the lowest quarter in year-over-year same store sales for restaurants at -2.2 percent, according to TDn2K Black Box Intelligence. Restaurant traffic growth in the third quarter last year was even lower at -4.1 percent. If your restaurant experienced a similar
Since the United States starts this month off with fireworks, you want to look to implement restaurant marketing strategies that light up your sales in July. From a celebration of the culinary arts to highlighting some of America’s most beloved foods, you can attract new customers as well as returning guests to your restaurant. With
You wonder. Everybody does. Especially in an economy where every sale matters. Just how well is the restaurant across the street really doing? In this free worksheet, we look at the four most important numbers to know about your competition — and your own restaurant — and what you can do to monetize that data:
97% of businesses believe project management is critical to performance. However, according to research conducted by Standish Group, less than 1/3 of projects are finished as planned – on time and on budget. This discrepancy shows a wide gap within the project management field. For restaurants, time tracking software becomes all the more crucial, since
One of the most basic goals of any restaurant is to provide a comfortable and enjoyable experience for every guest. Unfortunately, many guests with special needs find restaurant accessibility is lacking. This brings unnecessary frustration or embarrassment to the experience of disabled customers and their companions. Many tasks that seem easy to others, from navigating